Gamers offered opportunity to win two tickets to see Metallica (and other cool prizes).
I am starting to think Microsoft is secretly looking to make us all couch potatoes with all these new announcements that are literally turning the 360 into the ultimate platform for home entertainment. Last week, the company revealed an exclusive partnership with Netflix that I am definitely planning to jump on when the program rolls out this fall.
It probably shouldn’t come as a big surprise that Microsoft had another ace up its sleeve as GameFly officially announced a new fully integrated Xbox Live campaign that will give Gold members an exclusive taste of the popular on-demand rental gaming service.


To put it simply, existing members who participate in the GameFly program can enjoy a one-month subscription for the incredibly low price of $5.95. As an added bonus, they’ll get hooked up with 400 Microsoft Points to spend on new demos, gamer themes, or new Xbox Live Arcade releases. (If you’re having difficulty trying to figure out how to use those points, send them off my way.)
The campaign also includes a special sweepstakes in which one lucky winner will walk away with the grand prize of two tickets to an upcoming Metallica contest where he’ll meet the band and receive a signed Xbox 360 console. Additional prizes include 1- and 6-month subscriptions to Xbox Live and a copy of Mercenaries 2: World in Flames. Oh, and there are apparently gamer pics and themes you can get too – but those things I usually overlook.
I wish GameFly were taking this a bit further than a limited-time campaign (the fun ends on September 13th) because Blockbuster would be having nightmares over this missed opportunity. Who knows, perhaps that company has something in the works too. At this rate, nothing Microsoft comes up with really surprise me anymore.
Wed 30 Jul 2008 - 1:43 am



