News Corp. to purchase IGN

**Gooch** · 08 Sep 2005, 08:42 AM

http://quote.bloomberg.com/apps/news...fer=news_index

Videogames are big business!

**Bacon McShig** · 08 Sep 2005, 09:14 AM

Hubboy. Can't wait for the garish red, white, and blue design makeover and "fair and balanced" reviews.

**gamevet** · 08 Sep 2005, 10:08 AM

News Corp. in July agreed to buy Intermix Media Inc. for $580 million, adding more than 30 marketing and entertainment Web sites. The company is also buying closely held Scout Media Inc., a Seattle-based owner of 200 sports sites and 47 magazines, for about $60 million.

They've spent over a Billion dollars on internet and magazine properties. That's mad cash!

**EightBit** · 08 Sep 2005, 10:20 AM

Yeah, didn't they recently snap up Myspace?

What entertainment focused print do they own?

**Dolemite** · 08 Sep 2005, 10:31 AM

Sept. 8 (Bloomberg) -- Rupert Murdoch's News Corp. agreed to buy IGN Entertainment Inc., which runs video-game related Web sites, for $650 million as part of a plan to expand the media company's Internet business.

"Our first move will be to immediately fire MarkRyan and blackball him from the industry,'' Murdoch said in the statement.

Wow, tough break.

**sethsez** · 08 Sep 2005, 10:44 AM

I doubt this will affect the actual site whatsoever. Things will change behind the scenes, obviously, but IGN is already so overwhelmed with ads that I doubt even Murdoch could cram more in there.

He just gained another gigantic audience. That's about the extent of it.