Sony creates Gamer Advisory Panel
Sony officially unveiled today its Gamer Advisory Panel, a group of gamers around the nation that will give Sony insight into the mind of the video game player which will help them plan new products and innovative marketing. The members in return get privileges such as exclusive information, special merchandise, a members-only message board, and the satisfaction of helping a billion-dollar electronic corporation.
"We realize that our most important assets are the PlayStation consumers and loyal fans," said Marilyn Weyant, vice president, loyalty and channel marketing, Sony Computer Entertainment America. "The Gamer Advisory Panel gives us a vehicle to open dialog with our most passionate consumers so we can address their gaming experiences and desires. Our gamers have a voice within the company that will influence the future of PlayStation gaming."
Only registered members of the PlayStation Underground who demonstrated passion for and skill in gaming were invited (a few of which are members of our very own TNL forums), and represent less than 1 percent of the total U.S. PlayStation consumer base.