Quote:
Originally posted by Stone
There's a difference between being secure and being successful. Right, Nintendo's business strategy is completely different from the one that ran Enron and nearly every internet business into the ground. Nintendo's cash ratio is insane, they could pay off all of their liabilities with cash easily, at least a few times over, so on.
Nintendo won't go bankrupt.
Nintendo also won't succeed. I looked up Nintendo's annual statement for 2001 - they've got $8 billion in total assets, with over $6 billion of that carried in cash. Compare that to Microsoft, with $60 billion total assets and $4 billion in cash, or Sony, with $30 billion total assets and $4 billion in cash.
Nintendo is making the choice to keep 75% of their assets in the bank, instead of using that cash to purchase revenue-generating/growth-generating assets. Nintendo doesn't think it can grow faster than the rate the bank pays it interest at. What that means is that Nintendo's fundamentally dead as a company. It will sit there, producing cash (profit) at a steady level for the near future, but it's not going to get any bigger with the current management team - if it had any growth potential, then Nintendo would be investing that money instead of holding it in cash.
But, wait, is the video game industry essentially dead? Is it the kind of business where growth potential is so low that it makes more sense to invest retained earnings in a bank than in assets that would help you grow? No, of course not - unless Microsoft has some really shitty analysts. Microsoft thinks it can grow its video game business faster than the bank's rate of interest, or it wouldn't have gotten into the video game market.
So, eventually, Nintendo will be bought out by a company with a management team that thinks it can take Nintendo's accumulated goodwill and intellectual property and use that to create real growth. The only reason Nintendo hasn't been bought out already is because Yamauchi's too stubborn to sell. When Yamauchi dies, the company will be sold to a more courageous management team unless 1.) the video game market slows down/freezes and makes Nintendo's ultraconservative strategy look smart or 2.) Nintendo's new management is as stupid and as conservative as Yamauchi.