I only get mad with books if the cover or some pages are really fucked up. Luckily, this hasn't happened to me yet. Every book I order comes in great condition.
As far as games go, unless I remove the shrinkwrap myself it is not new.
By the way, have any of you ever used a shrinkwrap machine to remove a game and then re-wrap the case to return to the store to get your money back? I've only did this once and it was almost 5 years ago with Final Fantasy VIII. I got the game for basically free and I've felt bad about it ever since. So long as they don't notice the wrap is different and you CAREFULLY put the price sticker back, it works.
