Frankfurt Taxi Services asked us to do something for them in bars, so that people would take a taxi, instead of driving home drunk with their own car. We thought “Right”, drink driving isn´t a game and started thinking.
The Piss-Screen is a pressure-sensitive Inlay for Urinals, to play a game with your pee. The game is displayed on a Screen above the urinal. We teamed up with bars across Frankfurt, and installed the Piss-Screen in the mens Restrooms. We designed a driving game in the style of Need for Speed with the clue, that people would have a terrible crash into the oncoming-traffic if their reaction was too slow. After the crash we placed the message.
“Too pissed to drive?”
“Take a Taxi instead!”
“Call: 069-733030″
