The iPod of white supremecists everywhere

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05 Sep 2007, 12:08 AM
Shine

The iPod of white supremecists everywhere

http://www.engadget.com/2007/08/24/t...-media-player/

I wonder if it comes with Prussian Blue and Pink Panzer already installed.
05 Sep 2007, 12:10 AM
George

It needs a loop at the top so it can dangle off gold chains and the like.
05 Sep 2007, 03:00 AM
Cheebs

The name of this gizmo is seriously "i.Beat blaxx"???

Who fell asleep at that meeting?

Alright. A letter "i" in front is trendy and looks high-tech. Approved.

It plays music. Kids call them "beats"...So the "beat" part also gets the A-OK.

It's colored black. Kids like misspelling. "Blaxx" works for me.

So it's agreed then. That's the name. Good show.
05 Sep 2007, 03:02 AM
George

It's for discerning negro haters everywhere, but strangely looks like it should be worn by one.
05 Sep 2007, 03:06 AM
Doc Holliday

Quote:

Originally Posted by Big E @ Sep 1st 2007 3:29AM

They’re distributing a special edition iBeat blaxx in a big white tin through Kentucky Fried Chicken.

It’s called a Cool Clucks Can.

ORLY?
05 Sep 2007, 12:14 PM
Shine

looks like they took the i.Beat from the product name.

http://www.trekstor.de/en/products/d...mp3.php?pid=74
05 Sep 2007, 06:20 PM
Cheebs

It gets worse.

Quote:

Originally Posted by PR-spin chowda' head

Dear Gizmodo, TrekStor is shocked by the way our new MP3 player's name "TrekStor i.Beat blaxx" is perceived. Of course the word "Beat" is not meant as a verb, but refers to the beats of the music you are listening to. More than 4 years ago, TrekStor introduced the i.Beat MP3 player series that today consists of more than 25 different players - all named individually. "blaxx" was chosen, because the player is designed with an elegant black piano finish. As a reaction to the bad connotation of the name, TrekStor decided to rename the product "TrekStor blaxx" - effective immediately. We sincerely apologize to everybody whom we offended by the initial name of this product and want to emphasize that TrekStor condemns violence and any form of racism.

Mit freundlichen Grüßen,
Best regards,

Gil Szmigiel
Vice President / CTO

Look dude, your company fucked up. We all know you fucked up. You all know you fucked up. You probably paid for a focus group to come up with the name "blaxx" and just put the product out there without ever actually saying the whole name out loud.

So just admit it.

Yes, it makes you look stupid to say you came up with a name and then released it without seeing the forest for the trees, but it makes you look even dumber to make up a bullshit story that you fully knew what the name was, but didn't think anybody would interpret it to be what it literally is syllable-for-syllable.

So now you're saying "shame on the public for having their mind in the gutter". Good going. You've just made yourself an asshole as well. Not to mention that now everybody thinks you have kids named "Harry Butz".

The other thing that gets me is they drop the ibeat brand name that they've been using for 4 years instead of rethinking the "blaxx" part. Don't want that perfectly good focus group data to go to waste, eh?

Why not just make it the "ibeat Onyxx" or the "ibeat Midnite" or the "ibeat Shaddoww" or the "ibeat Darknezz" or the...etc.
05 Sep 2007, 07:06 PM
YellerDog

i.Beat kiddz. You know, for the kids!
05 Sep 2007, 07:12 PM
Doc Holliday

i.Beat bychiz Now In Pink!
05 Sep 2007, 08:27 PM
jyoung

Quote:

Originally Posted by ShineAqua

I wonder if it comes with Prussian Blue and Pink Panzer already installed.

Battle Cry imo.
06 Sep 2007, 12:52 AM
Space Pirate Roberts

Quote:

Originally Posted by Cheebs

The other thing that gets me is they drop the ibeat brand name that they've been using for 4 years instead of rethinking the "blaxx" part. Don't want that perfectly good focus group data to go to waste, eh?

Why not just make it the "ibeat Onyxx" or the "ibeat Midnite" or the "ibeat Shaddoww" or the "ibeat Darknezz" or the...etc.

i.Beat Daweezl imo
06 Sep 2007, 05:36 PM
icarusfall

ydiw
26 Oct 2007, 12:11 AM
Shine

http://www.trekstor.de/en/products/d...p?pid=78&cat=0

They just don't learn, or did they?!
26 Oct 2007, 12:37 AM
MarkRyan

Quote:

Originally Posted by ShineAqua

http://www.trekstor.de/en/products/d...p?pid=78&cat=0

They just don't learn, or did they?!

How did you not link to this one?

http://www.trekstor.de/dyn_files/pro...tail/black.jpg

I don't know who he is, but I wanna i.beat his face.
26 Oct 2007, 01:28 AM
Shine

Honestly, i.Beat motion, i.Beat mood and i.Beat cody, how the hell do they stay in business?!

Also a friend of mine wrote this for a satire assignment for school:

Quote:

Dear Gizmada:

We here TrekStar were taken aback by the way our new MP3 player’s name “Killin’ Juze” was perceived by your users. The reaction caught us all off guard. The “Killin’” line of products was introduced 6 years ago and is second in brand name recognition only to the iPod, with product names like “Killin’ Silenz” and “Killin’ Tyme” it seemed only natural to name our latest product after the ““juicy”, sweet hits” that our target consumer is likely to be listening to. “Juze” was chosen as a hip and trendy misspelling of the word “juice,” giving us “Killin’ Juze.” Obviously, it isn’t our fault at all—the product name was completely innocent. Frankly, we’re ashamed in the public for thinking of us as hateful—you’d have to have a pretty sick and twisted mind to somehow find a way to look at the name as being anti-Semitic. We’re sickened! Regardless of our complete and total innocence however, we’ve decided to deviate from our usual trend, mostly to shut up the complaints and get you folks off our tails. The “Killin’ Juze” is now going to be the “Killr Juze” because this player is just that killer. That’s right; we went against our own pattern to keep the very part of the name that everyone was grumbling about because we’re very proud of coming up with such a gnarly misspelling of the word “juice”. Oh, and sorry. We’re not anti-Semitic, honest.

Don’t question us,
Emmerich Adlersflügel
Vice President / CTO