How Is Sega Staying in Business?

I was looking over the walls the other day, and noticed how many games Sega has published/developed lately that (at least in our neck of the woods) haven't sold for shit.
Golden Compass
Alien Syndrome
After Burner
Phantasy Star Universe
Viking
Sonic
Sega Rally Revo
Nights
The Club
Universe At War
Sega Superstars Tennis
Sonic Riders 2
Virtua Tennis
Virtua Fighter 360-we did sell some of these, but far from what we expected.

Can Ghost Squad, Condemned 2, and House of the Dead 2/3 really be carrying the company? Are they bleeding money left and right, or are these games that I can't give away doing okay numbers in other parts of the world?

Plastics.

Sonic sells extremely well, despite its quality. Mario & Sonic at the Olympic Games in particular sold pretty crazy. Ryu Ga Gotoku (Yakuza) sells very well in Japan, as do the anime licensed games (Bleach, most notably) that they do. That beetle battling game of theirs is also a bit of a phenomenon there.

Don't forget Sammy's crazy pachinko money they have to back them up, too.

I think the Sonic games do pretty well because of kids. I know Shadow the Hedgehog sold a bunch.

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Originally Posted by YellerDog

Plastics.

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They make it possible. That's what I hear.

Think about how low the developments costs for some of that garbage must be. Shit like Mario & Sonic Olympics and Golden Compass have absurd profit margins.

the sonic and mario at the olympics games sold several million copies(EDIT: as of march 15, they sold 3.5 million copies, as per kotaku), for a while it was the best selling third party game on the wii,lt might still be, dunno. and psu is still out there, with minimal new development and a small but stable number of paying subscribers, its still probably paying some bills.

I thought Mario & Sonic Olympics sold alot of copies.... they are just Bandai now anyway.

Quote:

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Originally Posted by A Robot Bit Me

Think about how low the developments costs for some of that garbage must be. Shit like Mario & Sonic Olympics and Golden Compass have absurd profit margins.

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i was just about to post this.

Alien Syndrome - shovelware
After Burner - shovelware
Phantasy Star Universe - rehash from the DC days
Virtua Tennis - same as PSO

any sales of these is pure profit.

Mobile phone games and other non-game games are probably what is keeping them alive.