I don't think the SEGA name hurts them, atleast from my experience(which limits me to the US). Sports is different, because it is more of a loyalty to EA than it is a grudge against SEGA. Even with that loyalty, NBA2k and NFL2k sold great on the dreamcast, and so did a couple other games like Crazy Taxi. Blaming the SEGA name is a poor excuse. I think it has more to do with making games with mass-appeal and backing that up with solid advertisements. They rarely do either.




Bookmarks