Hits are not an accurate representation of site traffic, as they don't track by IP or number of pages read, it's just number of pages served, including error pages. Visits are what you should be concerned with. For instance, my site has about 24k hits so far this month, but only 530 visits (same IP, more than two pages viewed). Is that an older version of webalizer you have running or did you modify it not to show visits?
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