It isn't the worst way to make money. Lot of men are tired of the way that feminism frames the idea of masculinity in society. There is plenty of money to be made by acting as a voice for those guys.

There really couldn't have been a better vehicle than this joke. Because it was actually anti rape and made fun of games for trivializing traumatic experiences by fitting them into a generic quest mold. Then some opportunist made a fuss and he told them to piss off, making himself look like a hero to that young male crowd.