My point was just that IP defined a nerd as someone with a skill of some sort but it seems even the self proclaimed nerds seem to define it based on their choice of consumption. Maybe there is a group of a Carmack types scoffing at those people I don't know.
Marketing redefined it by consumer goods to create a market. Why let resellers make all the money when the orginal IP holder can make its own "collectables" ?
Nerd died the same way every other sub culture did: someone figured out how to make it a product.
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