Like the Passing or the Sacrifice? Neither of those were free on console. Neither was the $59.99 expansion that used them.
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That's Microsoft's fault, not Valve's. Microsoft literally will not allow free DLC on the 360. If you want a real culprit for all the bad industry trends start there.
Actually, Valve and other developers using Steam have repeatedly mentioned that they make more money during sales than during the longer periods where the titles are full price. Mark my words: Steam's pricing schemes are going to dramatically shake up how much you pay for PC games in the future, as they basically prove that the $50 price point is not necessarily the most ideal. In several years, you'll probably see games only sell for the full $50 during the first month, and then drop to half of that immediately after. And that isn't even getting into the quasi-budget price points that already exist on the platform.
I literally have not read a single positive comment on the internets about Star Wars 3D.
I am surprised anyone over the age of, say, 25, actually still cares about Star Wars, considering Lucas has buttfucked that corpse into oblivion. Star Wars can go to hell and never come back.
Star Wars is garbage. Some people just can't let go.
And what about all those games that have shipped with DLC available the day it comes out. Mind you DLC that tends to be a 256kb key that unlocks shit already on the disc. To me that's not DLC ontop of the full retail package. That's a prime example of paying more and getting less.
I am anti-downloadable content through and through. I'm not going to tell you how to spend your money, but I don't support anything downloadable content, from expansion packs to avatar gear. The one time I did pay for downloadable content was for the Gears of War 2 All Fronts pack, and that was a regretful peer-pressured decision. Everything else I've either gotten promotional codes for (i.e., Noble Six avatar armor, Darksiders War outfit) or the companies just decided to make it free (i.e., Lost Planet maps, Rainbow Six Vegas maps).
I don't buy too many DLC content, or even games. Most of them are ripoffs or not worth the money, especially when I buy games on the cheap to begin with. I do buy some map packs if I know I will play a lot (Gears maps, Bad Company 2, etc).
People who buy costumes or stupid superficial items that literally do nothing in-game are complete retards that need to be cleansed from the gene pool.
I should add that I do buy the pinball tables for the Pinball FX games. I'm not going to say they don't count as downloadable content, but it's pinball so whatever.