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Thread: Above the King

  1. Above the King

    From Forbes and MSNBC:

    If Burger King has its way, young moviegoers in the next year or so will flock to theaters to see Above the King, a comedy about a teen misfit who just happens to live in an apartment over a Burger King restaurant, and his unlikely friendship with a certain plastic-masked royal.

    The company, which plans to spend $5 million making the quirky flick, hopes for the cult appeal and success of Napoleon Dynamite, a 2004 low-budget hit about an adolescent oddball. Burger King's celluloid dreams — this is but one idea — are being shopped to Hollywood studios by executive producer Christopher Moore, co-producer of Good Will Hunting. If it gets made, it is likely to be the first mainstream film written and produced by a marketer and its ad agency. It is part of what Russell Klein, Burger King's head of marketing, calls "an all-out full gallop to catch up with our consumer."
    I'm not a devious man by nature... but when you're unarmed, your tactics might gonna be downright Archimedean.

  2. #2
    I'm there day one.
    "Chuy, you're going to have a magical life. Because no matter where you go, it's always going to be better than Tucson."

  3. Could be the greatest movie ever.

    ESPECIALLY if The King winds up being a serial killer.
    Last edited by Dolemite; 27 Nov 2006 at 06:36 PM.

    Dolemite, the Bad-Ass King of all Pimps and Hustlers
    Gymkata: I mean look at da lil playah woblin his way into our hearts in the sig awwwwwww

  4. Holy shit, this company knows its target audience way too well.
    This is so serious. The internet's seriousness pales in comparison.

  5. I'll see it but I still won't eat Burger King.

    BTW, Sneak King is GOTY

  6. #6
    Double BK Stacker with onions.

    And I don't even like fast food.

  7. Quote Originally Posted by Josh View Post
    Double BK Stacker with onions.

    And I don't even like fast food.
    Not sure about their onions. In 30 minutes, I usually tend to stink up the joint.
    "Your soul better belong to Jesus, mmm-mmmmm..... cause your ass belongs to me!"

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